The Importance of Being Social-
All bloggers know the importance of being social. If you want to grow your blog audience you need to be where your readers are. Social networking has an enduring presence but it can be difficult to know which ones are the best for you. I struggle with social networks, not just for my blog audience but for my online shops too. I did some research
gigantic amount on social networks demographics , targets and ages. I’m sharing the findings with you today.Please read all of the way through this post, I have an important announcement about TFT. Now on to the Importance of Being Social.
It’s a challenge for most of us to decide which social network platforms will be best for our blogs and shops. I have spent an incredible amount of time trying to be active on ALL social networks. I am failing miserably and it is taking me away from Katherines Corner comments which IS NOT acceptable (for me). Your beautiful comments are the life preserver to any blog that is floating in a sea called cyber.
After some rather intense, extremely enlightening ,time consuming, research. I have determined that there are a thousand schools of thought on this topic and there are a plethora of social networks that I didn’t even know existed! So if you find yourself asking, where are my readers or where are my customers I hope this post will help a bit. As a proviso to my findings please understand numbers do not always mean readers. There are several ways to add numbers to your social networks but they do not all mean they are “real”. Buying followers is going to do you a disservice, yes it will plump up your subscriber/follower numbers . But, they may not be seeing your blog posts at all, just faceless numbers added to your social network lists. I stick to my personal rule, “readers and subscribers are earned through quality content and engagement.”
Below you will find my breakdown by users and average age to help you with your decision. I believe age and content will all help to determine where to spend your social networking time and I hope you will find my research is beneficial. I have marked my most active social networks in pink. These statistic were all from my February 2017 research. Each social network is growing at its own pace and may not “exactly”match my information. As long as we are learning about social networks I do hope you are following mine ( wink).
Sources for statistics: Facebook, Bus. Insider, Instagram, Snap Chat, Bus. Daily, Re Code, Google +,Search Engine Journal, Pinterest, Zephoria, Bus. Insider, Tumblr, Flickr, Search Engine Journal, Classmates”
I find spending time on social networks works best when I stick to a time schedule. I created a time allotment for each social network I choose to use. I use a kitchen timer, when I hear the ding, just like Pavlov’s dogs, I stop and move on. I recently implemented a one hour limit for social networking it has been incredibly hard to stick to. But, I do think with practice it will help my sanity and will allow me more time to reply to your emails and comments.
In conclusion, the importance of being social is about engaging your audience and knowing where they spend their social network time. Engaging your audience through social sharing, and joining a link party, and social network groups can help grow your blog. Watch for part two of this topic coming soon.
Did you find my age demographic to be a good reference tool for The Importance of Being Social? Did you notice a theme? I’m hoping this topic will stir up some comments. Please watch for part two.
I look forward to seeing you at the Thursday Favorite Things blog hop.
An important note!!!
We have changed our TFT link party start time to 7 am (MST) on Thursday and it will remain open until midnight on Saturday.